Price Does Not Equal Profit: Calculate Every Cost Before You Sell

A product costs 100 to make and sells for 120. Profit: 20. Simple, right? Only if 100 includes every cost that went into creating and selling the product.
Start with direct production cost
Add the raw materials the factory used. If the product requires several stages, carry the real cost of each stage forward instead of treating an internal input as free.
Add the costs around production

Your company may also absorb payroll, transport, financing, idle time, and the cost of buildings or capacity not used efficiently. Not every cost belongs entirely to one unit, but ignoring them all creates a false margin.
Use a complete margin check
Expected selling price.
Material cost per unit.
Production and labour cost.
Financing and other operating pressure.
Allowance for unsold stock or price changes.
Subtract the total cost from the realistic selling price. Then ask a second question: how quickly can the product sell? A modest margin that converts to cash reliably may be better than a large theoretical margin on inventory nobody buys.
High price can hide weak profit

Expensive products often require expensive inputs, longer chains, or more capital. The selling price looks impressive, but the money kept after the full cycle may be disappointing. Compare products by net result and cash-conversion time, not by price tag.
Recalculate when the market moves

A profitable plan can become unprofitable when material prices rise or selling prices fall. Review the numbers before every major batch or expansion.
Revenue attracts attention. Margin keeps the company alive.







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